Karl Lagerfeld |Karl X Puma Collection

Today the collaboration between Karl Lagerfeld and Puma is to be launched worldwide. Combining the iconic high fashion brand with renowned street wear.

Retailing a thirteen piece collection of tracksuits, bags, caps, sneakers, jumpsuits and t-shirts, both in stores and online, the collection unites a fresh aesthetic of classic street style design and a modern classic trademark from Lagerfeld.

Merging sleek shades of black and white, the collection mimics the iconic look of Karl Largerfeld’s tuxedo and sunglasses, resembled across all of his collections through his notorious black and white colour palette. The puma collaboration is no different with the designers personality and legendary design style prominent and embodied within each item of the collection.

The anticipated collection has been created in honour of the 50th anniversary of Pumas suede sneaker, with sport meeting sophistication. Puma adding an element of unique street fashion for the unique wearer blends perfectly with the timeless luxury and Parisian style contributed from Lagerfeld, the collection embodies contemporary elegance with an edge.

The powerful line, with prices ranging from £30-£160 provides a dominance over the streetwear world with affordable high fashion designs for both men and women. Despite other recent high fashion and streetwear collaborations, such as the FendiMania Collection, the perfect yet unlikely mix of the two brands holds an edge on modern streetwear.

The Karl X Puma collection can be found both in stores and online.

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